Using Hootsuite, you can track the performance of your social media content. Hootsuite can calculate ROI, conversions, and track public conversations about your brand or specific subject matter. Plans have tiered pricing, starting at $29 per month and ranging toward $599 per month for enterprise.

Hootsuite comprehensive social media marketing tool

20 Digital Tools for Classroom for Innovative Teachers & Students

20 Digital Tools for Classroom for Innovative Teachers & Students

In the world we live in, technology is literally everywhere and the kids adapt to it more than anyone else. Unlike teachers, students are being raised in a digital world. It is absolutely natural for students of all ages to use technology in every aspect of their lives. This is why digital tools in classroom are becoming more and more crucial. Traditional methods for teaching are already going through a transformation to adapt to the needs of 21st-century students and to enhance the professional practice of teachers. The digital future is literally happening now.

Using technology for education provokes students’ curiosity, boosts their engagement, and leads to better learning and comprehension. These factors are a priority for every effective teacher and today they can be easily achieved by using digital tools in classroom. We’ve selected 20 innovative digital tools for classroom which foster responsibility, relationships, and respect, and can be used by educators and students.

Prezi

Prezi is a digital software for creating interactive presentations. According to their research, the innovative way Prezi helps you make presentations – by zooming, leads to more effective, more persuasive, more effective, and more engaging presentations than presentations made with PowerPoint. If you are still unaware of what you can do with the software, we strongly recommend that you check it out and present it to your students. Who knows, maybe this would be one of the digital tools for classroom that would help you keep the attention of the kids.

A digital tool with whose help you can easily make presentations on your iPad, iPhone, and the web. The tool works online and offers a huge database of stock photos with which you can create image-based slides. Haiku Deck makes it easy to create presentations on the go and literally carry them in your pocket. Haiku Deck can be also integrated into Google Classroom which has been very popular lately. See a quick video of how Haiku Deck makes presentations fun and easy:

SEMrush

SEMrush all-in-one marketing platform

SEMrush is an all-in-one marketing platform that’s particularly known for its SEO capabilities. The platform offers comprehensive tools for various aspects of SEO including keyword research, on-page SEO, link building, rank tracking, local SEO, and competitor SEO analysis. Using the keyword research tools, you can get an overview of any keyword, find the best keywords to use, and discover untapped opportunities.

Meanwhile, the on-page SEO tools conduct a site audit and provide you with ideas on how to make improvements. You can use the link building tools to analyze your current backlink profile, track competing backlink profiles, and acquire links from reputable sites. The other tools will let you keep track of your ranking, benchmark it against the competition, and improve your ranking in local searches.

Screen Shot 2019-05-22 at 11.23.42 AM

The reason Trello is so appealing is that it’s free for small teams and businesses, and it provides a visual way to brainstorm and schedule content online — even if your team is remote or global. Additionally, it’s easy to assign multiple employees to a card, so you know who’s in charge of writing, editing, or adding CTA offers to a post.

Users can create cards and include notes on the card topic, as well as create deadlines and assign topics to certain teams. Trello facilitates collaboration and provides clarity on projects in the pipeline.

Google AdWords

Google AdWords hosts the Google Keyword Planner, where you can research which keywords you want to include in your ad and your other content. You can set budget caps on how much you want to spend. Ultimately, the tool helps you funnel more prospects to your website.

AdWords is an excellent way to display your products or services on Google’s results pages for very specific queries. For instance, let’s say someone searches for "best CrossFit gym in Austin". Sure, you could work on your SEO and hope to appear organically — but you can also bid on the keyword and appear at the top of the page, enabling you to capture tons of high intent visitors.

Resources:

https://graphicmama.com/blog/digital-tools-for-classroom/
https://influencermarketinghub.com/digital-marketing-software-tools/
https://blog.hubspot.com/marketing/digital-marketing-tools
Digital tools

ThingLink is a tool for making images interactive. To use, simply upload an image, identify hot spots on specific parts of the image, and add text or web links to the image. In the classroom, teachers could use ThingLink to launch a unit by introducing students to key vocabulary or students could design interactive images as they become more familiar with vocabulary. There are many possibilities; I’d love to know how you use ThingLink to extend and deepen student learning.

Sprout Social social media marketing and management platform

Build Vocabulary With These Digital Tools

In addition, a broad vocabulary is important for effective speaking, listening, reading, and writing. Vocabulary is a foundational component of an effective K-12 comprehensive literacy framework. And, vocabulary plays an important role in most academic standards.

I write frequently about the importance of effective vocabulary instruction and my recent infographic – the 10 Do’s and Don’ts of Effective Vocabulary Instruction. Since a broad vocabulary program includes both direct and indirect word-learning strategies, the following online tools can be easily integrated to support word learning.

In today’s 21st century classrooms, digital tools must coexist alongside more traditional tools. Online tools, compared to their more traditional counterparts, provide a broader array of information about words and word meanings. In addition, some tools allow teachers to easily customize words so that students can practice, review, and play games with content or unit-specific words.

The following digital tools show promise to support word learning, review, and playing with language. I’ve grouped these tools into four categories: Reference Tools, Word Clouds, Games and Review, Word Walls and Virtual Field Trips. They’re not listed in any particular order, so check out the entire list. Like other digital tools, they’re not all created equal. Choose tools carefully to support standards and learning goals.

According to their description, the Collocation Dictionary is “a completely new type of dictionary with word collocation that helps students and advanced learners effectively study, write, and speak natural-sounding English.”

Looking for a visual thesaurus? Then Lexipedia is for you. Simple to use. Just type in any word and Lexipedia instantly displays the target word along with other words. It also color-codes the words by both parts of speech and relationships. As you hover over a word, a complete definition is displayed.

Similar to Lexipedia, Snappy Words is another visual thesaurus. Teachers may want to introduce several of the thesaurus tools and allow students to select which works best for them. The visually sparse, cleaner display of Lexipedia works better for me.

An all-in-one reference tool, Word Hippo does the following: defines a word, provides a meaning, provides a word that is opposite, pronounces a word, provides rhyming words, places the word in many different contexts, and translates the word. Whew! That’s a lot.

Wordnik has the look and feel of a traditional dictionary with a twist. Along with the definition, students can see images related to the word, hear related sounds, and even see tweets with the target word highlighted. The ‘related words’ feature is particularly helpful. Wordnik also features a ‘Word of the Day,’ ‘Random Words,’ and pronunciations of words.

Your Dictionary bills itself as providing simple, straightforward definitions and the easiest-to-use online dictionary. That’s about right. Sometimes simple is good. In addition to providing a definition, Your Dictionary also includes a thesaurus and places the word in varied sentence examples.

Type (or copy & paste) in a chunk of text or individual words and Wordle generates a word cloud of the key vocabulary based on word frequency. Wordle can also be used for many varied purposes – check out these 52 ideas for using Wordle to support learning.

Similar to Wordle, students type (or copy & paste) in a piece of text and WordSift sorts the text based on word frequency. The visual thesaurus that displays beneath the words is a nice addition in WordSift. With the visual thesaurus, students immediately see how words are grouped semantically. A useful addition, I think.

Lingro is a cool tool for both the ‘wow’ factor and for its usefulness. Simply type in a website address on the Lingro website and it instantly turns the website into a clickable dictionary that translates text in 12 languages. Lingro hides in the background until students need it. To use, students simply click on any word and several definitions of the word are instantly displayed. I could see this as very useful tool for just-in-time support for English language learners.

A beefed-up version of vocabulary games, Vocabulary Spelling City includes many more game-like activities useful for reviewing words. A number of teacher-made lists are included such as analogies, compound words, math words, and many more. The free version seems to include about 5 activities and teachers can save lists. ‘Teach Me’ pronounces words and uses each word in context.

Teachers can use pre-selected sentences or create their own. Vocabulary Spelling City is a useful tool for students, teachers, and parents. While there is both a free and paid version, Vocabulary Spelling City seems like a natural for PTA funding. The classroom paid version allows students to practice in school and at home as well.

Website performance monitoring

No matter how you build your website, you’ll want to know how people are using it (or not using it) so you can adjust and influence them to make different decisions. Try a tool like Chartbeat or Google Analytics to track your visitors and see if they’re “bouncing” (immediately leaving), what pages they’re clicking into and other data you can mine to increase performance.

Your customer relationship management (or CRM) tool will allow you to log and track every aspect of every relationship you build, letting you know how long it’s been since you’ve followed up with loyal customers, or which users are visiting your website and filling out forms but not closing the deal on a purchase. CRM software like HubSpot helps you stay organized internally and top-of-mind with customers.

Venngage

Venngage is another powerful graphic design tool, mostly known for its infographic design features. The tool lets you design stunning infographics using pre-built templates that can be customized with your choice of backgrounds, illustrations, colors, fonts, and icons. Moreover, you can collaborate with your team using the real-time editing and collaboration tools.

Like Canva, this tool is free to use, but you can access more premium features by upgrading to a paid plan starting at $16 per month. Venngage also offers tons of templates and editing tools for different design projects such as ebooks, presentations, white papers, diagrams, roadmaps, coupons, and social media posts.

Create Your Digital Marketing Toolkit

From tools that let you automate different marketing activities to tools that let you design stunning landing pages that convert–there are a number of tools with different capabilities that you need in your digital marketing toolkit. Make the most of our list to get a better sense of what you might need. Then look at your existing toolkit to assess what you need and find the best digital marketing software tools that fit within your budget.

Resources:

https://www.teachthought.com/literacy/21-digital-tools-build-vocabulary/
https://startupnation.com/grow-your-business/digital-tools-new-business/
https://influencermarketinghub.com/digital-marketing-software-tools/
Digital tools

Marketo is a best-in-class automation software tool that helps you with attracting and converting prospects as well as growing your customer relationships. It comes with intelligent segmentation and allows you to prioritize the right audience. The platform lets you build automated workflows based on a number of triggers and filters. It also scores leads and accounts for you so you can quickly identify whom to prioritize.

 HubSpot Digital Marketing Software

13 Digital Tools Every New Business Needs

Meredith Wood is the head of content and editor-in-chief at Fundera, an online marketplace for small business financial solutions such as loans, credit cards and bank accounts. Prior to Fundera, Meredith was the CCO at Funding Gates. Specializing in financial advice for small business owners, Meredith is a current and past contributor to Yahoo!, Amex OPEN Forum, Fox Business, SCORE, AllBusiness and more.

Modern startups run on digital tools. From communicating with customers, collaborating internally or protecting their assets, entrepreneurs should know that there’s a digital platform or service for everything.

The truth is, those that don’t embrace technology risk being left behind, especially during the COVID-19 pandemic. In order to stay afloat, entrepreneurs must start off strong with some of the following digital tools. Embracing digital tools now means you’ll find further opportunities for integration, growth and success down the road.

StartupNation exclusive discounts and savings on Dell products and accessories: Learn more here

Digital Tool Review

Technology is everywhere, and parents can use mobile technology to find tools and information about child development. The digital tools featured in this guide promote face-to-face interactions between families and their children. Each of these tools offers parents and caregivers tips or activities that support children’s language and literacy development.

This guide defines "digital tools" as services or apps for mobile technology (i.e., phones, smartphones, or tablets). The search for these tools delivered numerous text messaging tools and apps for mobile devices that prompt parents to interact with their children. All the tools included in this guide were designed for parents to use and then put away before interacting with their children. Some tools provide general prompts to support language and literacy development. Others deliver content matched to the child’s age or skills. Still others focus on a specific group, such as military families. While some of these digital tools reach several thousand people, others have a few hundred thousand users.

There are common patterns across tools. Many provide information intended for parents facing adversity. In interviews with digital tool developers, many developers emphasized the importance of "meeting parents where they are." Developers spoke about the power of technology to reach busy parents and to empower them as their children’s first and best teachers. The content of the tools often focuses on enhancing everyday interactions and building parent-child relationships. Find detailed information about the identified tools in the following tables.

Considerations When Choosing a Tool

Digital tools have the potential to reach many families at a low cost. Some tools offer a promising way to encourage parents to engage with their children as they develop language and literacy skills. Yet, the landscape of digital tools is wide and ever-changing. To date, there have been no independent studies on the effectiveness of the listed tools. In addition, research rarely keeps up with the rapid development of new tools. Here are several things to think about when choosing a tool:

  • Identify Hidden Costs. Many people own the technology for digital tools. Yet, many phone plans and pre-paid phones charge extra for text messages. Internet data is often needed initially to download the app and to receive daily activity suggestions. For some, access to this data may represent a hidden expense.
  • Check Literacy Levels. Much of the content in text messaging tools and apps is text based. Yet, some users may want a tool that has photos, audio, or videos to support different literacy levels.
  • Review User Friendliness. Digital tools differ in their user friendliness. Everyone has a different level of confidence with technology. Family members may want assistance with digital tools. Text tools can be easier to operate, and this consideration may inform the choice of a digital tool.
  • Look for Two-Way Interaction. All tools listed in this guide promote two-way parent-child interactions. Some tools also invite two-way communication between the tool and the parent. For example, some tools ask parents to provide feedback and suggest activities.
  • Customize to Children’s Ability. Many of the tools match activities to a child’s age. Some tools adjust to parent feedback on how well the activity matches a child’s ability. These types of customizations may be helpful. Consider whether tools tailor tips to a child’s developmental level.
  • Consider Language and Culture. Some tools offer content in multiple languages, but many do not. Consider the language needs of the community when selecting a tool. Also, check whether images, language translations, and activities are responsive to cultural values and support home language use.
  • Balance the Tool with the Interaction. The tools in this resource are designed for parent use.* When parents use a digital tool, they may accidentally draw their children to it. The tool may also disrupt important interactions between the parent and child. Find a tool that does not get in the way of important parent-child interactions. 4, 5

* Tools designed for children were excluded. For those interested in technology made for children, several reviews provide selection guidelines. 6, 7 We do not endorse specific tools or the use of tools in general.

These considerations are a starting point for providers and families. Individuals and groups can try tools and look for ones that fit their interests and values. Parents can also see which tools are enjoyable and helpful. Tools should support parents’ time with their children. Parents, not the technology, are children’s first and most important teachers.

Canva

Canva pre-designed templates

Whether it’s for an Instagram post or a newsletter, visuals are an important part of digital marketing. This is why it helps to use a graphic creation tool like Canva to create stunning visuals for your digital marketing efforts. The platform is free to use, although you may want to upgrade to a Pro plan to access tools like brand kits and content planners.

Canva offers tons of pre-designed templates sorted by the purpose of your design. This includes platform-specific social media posts, YouTube thumbnails , logos, and even videos. For brands, the brand kit is a great way to maintain consistency with your visuals. You can create a kit by adding logos, brand fonts, brand colors, and color palettes.

Venngage

Venngage is another powerful graphic design tool, mostly known for its infographic design features. The tool lets you design stunning infographics using pre-built templates that can be customized with your choice of backgrounds, illustrations, colors, fonts, and icons. Moreover, you can collaborate with your team using the real-time editing and collaboration tools.

Like Canva, this tool is free to use, but you can access more premium features by upgrading to a paid plan starting at $16 per month. Venngage also offers tons of templates and editing tools for different design projects such as ebooks, presentations, white papers, diagrams, roadmaps, coupons, and social media posts.

Create Your Digital Marketing Toolkit

From tools that let you automate different marketing activities to tools that let you design stunning landing pages that convert–there are a number of tools with different capabilities that you need in your digital marketing toolkit. Make the most of our list to get a better sense of what you might need. Then look at your existing toolkit to assess what you need and find the best digital marketing software tools that fit within your budget.

Resources:

https://startupnation.com/grow-your-business/digital-tools-new-business/
https://eclkc.ohs.acf.hhs.gov/family-engagement/article/digital-tools-engaging-parents-support-childrens-learning
https://influencermarketinghub.com/digital-marketing-software-tools/

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